Akil Grubb
A multidisciplinary creative working across photography, art direction, and human-centered storytelling.
A multidisciplinary creative working across photography, art direction, and human-centered storytelling.
A multidisciplinary creative working across photography, art direction, and human-centered storytelling.
Interview Magazine Digital —
“New York Gets Ready for Election Day” (2020)
“Jumaane Williams Tells La La Anthony Why He’s ‘Not Okay’” (2020)
Interview Magazine Digital —
“New York Gets Ready for Election Day” (2020)
“Jumaane Williams Tells La La Anthony Why He’s ‘Not Okay’” (2020)
Interview Magazine Digital —
“New York Gets Ready for Election Day” (2020)
“Jumaane Williams Tells La La Anthony Why He’s ‘Not Okay’” (2020)
Tools
Photoshop / Lightroom
Image editing
Photoshop / Lightroom
Image editing
Premiere
Video editing
Premiere
Video editing
Illustrator
Graphic design
Illustrator
Graphic design
Python / R / SQL
Data Analysis
Python / R / SQL
Data Analysis
Figma
General Design Tool
Figma
General Design Tool
Framer
No-code web design.
Framer
No-code web design.
Freelance Photographer & Creative
novashoots
'19 - present
Directed and produced visual campaigns from concept to delivery for clients, collaborators, and personal projects. Shot editorial, portrait, and fashion photography, with work featured in Interview Magazine Digital. Published multiple photo books and exhibited zines in New York galleries. Produced and edited both short- and long-form video projects for creators and brands.
Freelance Photographer & Creative
novashoots
'19 - present
Directed and produced visual campaigns from concept to delivery for clients, collaborators, and personal projects. Shot editorial, portrait, and fashion photography, with work featured in Interview Magazine Digital. Published multiple photo books and exhibited zines in New York galleries. Produced and edited both short- and long-form video projects for creators and brands.
Freelance Photographer & Creative
novashoots
'19 - present
Directed and produced visual campaigns from concept to delivery for clients, collaborators, and personal projects. Shot editorial, portrait, and fashion photography, with work featured in Interview Magazine Digital. Published multiple photo books and exhibited zines in New York galleries. Produced and edited both short- and long-form video projects for creators and brands.
UX Video Moderator
Insight Global
2025
Moderated remote UX research sessions evaluating an AI-assisted product for user experience and workflow efficiency. Supported test planning, participant management, and live facilitation to ensure high-quality data collection. Collaborated with researchers and stakeholders to synthesize insights highlighting user needs around AI adoption and usability.
UX Video Moderator
Insight Global
2025
Moderated remote UX research sessions evaluating an AI-assisted product for user experience and workflow efficiency. Supported test planning, participant management, and live facilitation to ensure high-quality data collection. Collaborated with researchers and stakeholders to synthesize insights highlighting user needs around AI adoption and usability.
UX Video Moderator
Insight Global
2025
Moderated remote UX research sessions evaluating an AI-assisted product for user experience and workflow efficiency. Supported test planning, participant management, and live facilitation to ensure high-quality data collection. Collaborated with researchers and stakeholders to synthesize insights highlighting user needs around AI adoption and usability.
UX Researcher
Signet Jewelers
'22 - 2025
Led mixed-methods research to optimize checkout, payments, and purchase confidence across mobile and web commerce. Partnered cross-functionally with Product, Design, and Marketing to align insights with experimentation strategy and brand storytelling. Delivered insights that improved checkout completion by 15% and drove $242M in incremental revenue.
UX Researcher
Signet Jewelers
'22 - 2025
Led mixed-methods research to optimize checkout, payments, and purchase confidence across mobile and web commerce. Partnered cross-functionally with Product, Design, and Marketing to align insights with experimentation strategy and brand storytelling. Delivered insights that improved checkout completion by 15% and drove $242M in incremental revenue.
UX Researcher
Signet Jewelers
'22 - 2025
Led mixed-methods research to optimize checkout, payments, and purchase confidence across mobile and web commerce. Partnered cross-functionally with Product, Design, and Marketing to align insights with experimentation strategy and brand storytelling. Delivered insights that improved checkout completion by 15% and drove $242M in incremental revenue.
UX Researcher
Social Closet, Della Terra Shoes
'20 - 2021
Created branding, print materials, and social media visuals for small to mid-sized businesses. Handled in-house photography for campaigns, products, and brand content.
UX Researcher
Social Closet, Della Terra Shoes
'20 - 2021
Created branding, print materials, and social media visuals for small to mid-sized businesses. Handled in-house photography for campaigns, products, and brand content.
UX Researcher
Social Closet, Della Terra Shoes
'20 - 2021
Created branding, print materials, and social media visuals for small to mid-sized businesses. Handled in-house photography for campaigns, products, and brand content.
Media Strategist
Laundry Service
'19 - 2020
Developed paid digital and social strategies that grew audience engagement across major platforms. Led A/B testing to improve creative performance.
Media Strategist
Laundry Service
'19 - 2020
Developed paid digital and social strategies that grew audience engagement across major platforms. Led A/B testing to improve creative performance.
Media Strategist
Laundry Service
'19 - 2020
Developed paid digital and social strategies that grew audience engagement across major platforms. Led A/B testing to improve creative performance.
Paid Social Associate
Wavemaker Global
'18 - 2019
Conducted audience research and analytics across global social media campaigns to drive engagement and creative optimization. Produced dashboards and storytelling reports visualizing fan behaviors and campaign impact
Paid Social Associate
Wavemaker Global
'18 - 2019
Conducted audience research and analytics across global social media campaigns to drive engagement and creative optimization. Produced dashboards and storytelling reports visualizing fan behaviors and campaign impact
Paid Social Associate
Wavemaker Global
'18 - 2019
Conducted audience research and analytics across global social media campaigns to drive engagement and creative optimization. Produced dashboards and storytelling reports visualizing fan behaviors and campaign impact
Years of experience
7
Interview Magazine (Digital)
Published
M.A., New York University
Psychology
B.S., Tufts University
Cognitive & Brain Science
Years of experience
7
Interview Magazine (Digital)
Published
M.A., New York University
Psychology
B.S., Tufts University
Cognitive & Brain Science
Years of experience
7
Interview Magazine (Digital)
Published
M.A., New York University
Psychology
B.S., Tufts University
Cognitive & Brain Science